There are many video-sharing websites that provide unlimited opportunities for education and eLearning purposes. YouTube has become one of the most useful resources for eLearning. If you are a beginner, there are plenty of YouTube channels that are dedicated to teaching you everything you need to know about digital marketing. These channels are created by keynote speakers, marketers and social media specialists who have been working in this field for years and willing to keep their audience up-to-date with the latest trends in the digital marketing world.

Since there are many digital marketing YouTube channels, in this article we will only focus on 5 of the most important and must watch digital marketing YouTube channels for both beginners and professional marketers.


1.     Savvy Sexy Social with Amy Schmittauer

Subscribers: 79,539

Videos: 795

Produced by Amy Schmittauer, this YouTube channel is great for beginners. Known for her edutainment style, Amy provides several marketing tips for beginners and entrepreneurs using a conversational approach. Most of her videos focus on social media, content marketing and how to use various platforms to get more engagement and reach. Interestingly, her videos are not just educational as she also engages her audience in her daily activities and future plans.  



2.     HubSpot

Subscribers: 39,472

Videos: 1,114

HubSpot is more than just a YouTube channel, it is one of the leading marketing and sales platforms that help companies attract consumers and build a brand recognition. This famous marketing and analytics platform provides several YouTube videos about how to attract more leads through the use of digital marketing and social media in particular. HubSpot is indeed one of the very useful marketing channels for beginners and professionals, as it provides a detailed explanation about almost everything related to digital marketing. In addition to that, it also gives tips for designers, for example, tips on how to improve your design in 30 seconds.




3.     Jon Loomer

Subscribers: 8,367

Videos: 192

Jon Loomer’s YouTube channel provides several Facebook marketing tutorials. In 2013, his blog was named one of Social Media Examiner’s Top 10 Social Media Blogs. For beginners, surely, you will find his YouTube channel useful, however, take note that he focuses on advanced topics, for example, advanced tactics for Facebook marketing and advertising. The good news is that every week he uploads a video that answers one of his reviewers’ questions, so if you have any questions related to Facebook marketing, then this YouTube channel is your best option.


4.     Jay Baer

Subscribers: 5,674

Videos: 346

One of the well-known marketing and business figures “Jay Baer”. He is a renowned business strategist who has advised with more than 700 companies since 1994, including Caterpillar, Nike, Allstate and more. He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service.

In his YouTube channel, you will find a plenty of videos on social media marketing, quality content, SEO and more.


5.     Kimberly Ann Jimenez

Subscribers: 21,394

Videos: 110

Another female content marketing and social media consultant from the United States is ready to teach you everything about digital marketing. Kimberly discusses a wide variety of in-depth topics such as, how to create a content marketing plan, how to schedule Facebook posts from other pages, most important social media metrics for measurements and many more topics. This YouTube channel is very useful for beginners as Kimberly breaks down complex marketing and sales concepts into understandable and easy information that guides you through your digital marketing journey.



The importance of digital marketing relies on its ability to bring more consumers to your business. By subscribing to some or all of the above mentioned YouTube channels, you will certainly benefit from the digital marketing tips and information which will help you and your business to prosper. There are much more digital marketing YouTube channels out there, and that’s one of the good things about YouTube. Some channels are informative as they provide infographics, statistics, and Powerpoint presentations, while others are more conversational like the channels discussed in this article. It is just a matter of preference, so let us know what’s your favorite digital marketing YouTube channel in the comments below.