Instagram Marketing Service
Post your business story,
Instagram has it all.
Instagram, one of the most popular social media platforms out there has a very huge user base as much as 1 billion users. If you think about it, almost everyone you know has Instagram installed on their phones. People can upload images and videos dedicated to almost anything. What is seen as a place to update the world with what you eat for lunch is also seen as a marketing tool for businesses. Instagram marketing is the next big thing!
A lot of social media platforms are great tools for marketing. While most lead prospects and traffic toward the awareness phase of marketing, there are a few that narrows them down further in the marketing funnel. Instagram happens to be somewhere in between those marketing phases in your customer’s journey. When you’re driving in the car, it is very unlikely that your friend in the passenger seat is looking out of the window. What are they looking at? They’re probably scrolling through Instagram on their phones.
As a business, being present and active on social media is very crucial. This is the awareness stage of your business that should not be ignored. Awareness here indicates the prospects in recognizing their problems that may be present and noticing a specific brand in the platform that can solve the problems that they’re having. For example, imagine you are a brand that sells Flat Feet shoes, if you fail to utilise Instagram to promote the products that you have, you will probably lose the prospects that are actively scrolling on Instagram.
This is where Instagram marketing comes in.
In order to fully utilise Instagram in your marketing efforts, you need to be able to understand who you want to target. Instagram marketing service works by combining branding, content creation and paid ads to fully leverage your targeted audience. Instagram marketing works best when it’s designed according to your branding because this will increase your brand’s credibility amongst prospects that come across your Instagram page. At the same time, it creates consistency in the way your Instagram page is viewed by your prospects thus, helps in elevating your brand’s Instagram marketing efforts.
At BizDigital Sdn Bhd. we focus on delivering the best and high-quality Instagram marketing services to your doorstep. You may wonder, how do we do this?
Our team of passionate professionals work through a series of set processes that are designed to generate satisfying results in terms of healthy engagements and the increase of followers over a period of time. Our Instagram marketing service entails a proper system where we are able to track the analytics of your page and come up with better ads that will suit your targeted audience.
In addition to that, this marketing service will also make sure that your ads are optimised so it will reach as many prospects as possible. Another important thing to note down is that, Instagram marketing is directly linked to Facebook, which means that your ads can also run on another social media platform, Facebook.
After understanding how our Instagram marketing service works, you need to be able to understand that all your marketing efforts will go to waste if you don’t focus on creating the best content for your audience. Content creation is another important marketing strategy across all social media platforms. In order for you to stand out, you need to be able to put emotions in the way you connect to your prospects.
Let’s take the above example once again, imagine you are selling Flat Feet shoes, it is not enough to just upload pictures of your product on your Instagram page. In order for you to relate with your prospects, you need to talk to them in a sense that you are there to solve their problems. Social media is becoming a very competitive platform for not only individuals but especially businesses and the only way to win is by talking to your prospects like you’re talking to your friends. This is when copywriting comes in.
Other than tracking analytics and optimising ads, our Instagram marketing service also includes content creation in terms of planning what and how to
speak to your prospects. We make use of effective copywriting to increase relatability amongsts your prospects, thus driving more people to visit your Instagram page.
In summary, social media is becoming a part of our lives whether we like it or not. Social media includes platforms like Instagram, Facebook, Twitter, LinkedIn and even Youtube. In order for you to succeed in today’s industrial world, you need to be on social media.
While we do cover marketing services in other social media platforms, we have found that Instagram and Facebook has the most saturated audience in Brunei Darussalam. Hence, it is advisable to focus on the two social media platforms first, before moving towards other platforms.
The Instagram marketing service is mostly known today because of its uniqueness. It cannot be denied that we love visuals more than reading a long paragraph of words. And that is Instagram, a platform where you can upload as many videos and images as you want without being odd, as everyone on the platform does the same thing too. In conclusion, our marketing service is designed to attract the visual aspects of your prospects and turn them into a paying customer at the end of the marketing funnel.